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Community Corner

How to Find & Keep Customers Business Workshop@EWML

If they are the lifeblood of EVERY business, how do you find customers? And, when found, how do you keep them? This very interactive Workshop will address those questions along with these:

  • Prospecting
    • What Is It?
    • How Do You Find Prospects?
    • When you do, How Do You Qualify Them?
    • The "Elevator Pitch"; Do You Have One?
  • The Important Differences among Advertising, Marketing and Prospecting
  • The Importance Of The "Gatekeeper"
  • Learn How You Can Sell Just About Anything To Just About Anyone

The workshop is led by Daniel de Percin, Director of Marketing and Public Information for the Greater Bridgeport Chapter of SCORE, and Brock Hotaling, small business entrepreneur and a guest lecturer at MBA programs such as Boston University and New York University on the subject of aligning technology and marketing issues to business models and good practices. Refreshment provided by the Friends of the Library. Please register for this program online at www.ewml.org or by calling 203.452.2850 x6. 

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